New York City Learns a New Way to Jam
From small towns to the big city, it's impossible to get enough of the fresh homemade taste and goodness you get from fresh preserved foods.
On May 2, 2007, Ball® Fresh Preserving hosted a fresh preserving demonstration for editors from popular women's and food magazines at one of New York's hottest restaurants, Blue Hill in Greenwich Village. Jarden Home Brands Chief Executive Officer Michael Cornell welcomed the crowd and introduced fresh preserving experts Lauren Devine, Product Research and Test Kitchen Scientist at Ball and co-editor of the Ball® Complete Book of Home Preserving, and Carolina Braunschweig, founder and owner of specialty jam company, cmbsweets. The demonstration featured a step-by-step lesson on the traditional fresh preserving process as well as Ball’s easy no-cook Freezer Jam that’s perfect for today’s busy lifestyles. Editors in attendance were able to sample delicious fresh jam, salsas and sauces made with Ball’s new mixes.
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More than 40 editors from the country’s best magazines were in attendance, including O Magazine, Food & Wine, Gourmet, Country Living, Family Circle, Epicurious.com, Everyday Food, Parents, Parenting, American Baby, Good Housekeeping, Hallmark, InStyle, iVillage, Home, Jane, Kiwi, Martha Stewart Living, Chile Pepper, Metropolitan Home, Prevention, Parade, Quick & Simple, TIME, Woman’s Day, The Wall Street Journal, CoolHunting.com, Big Apple Parent, and more! |
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